Senior Product Designer
Six years turning cluttered, high-friction products into interfaces that feel human, intuitive, and effortless — across real-money gaming, fintech rewards, and consumer apps.
A cleaner, intuitive redesign of the poker table that reduces clutter and cognitive load — applying Gestalt principles, Fitts's Law, and Hick's Law to deliver a more immersive player experience.
Read the case study
Zillion Coins were hidden and poorly understood, leaving users unsure how to earn or spend rewards. A homepage and onboarding redesign made the reward system visible, legible, and worth engaging with.
Read the case studyA redesigned poker lobby balancing discovery, efficiency, and trust — helping new players learn the ropes while pros find their tables fast.
Read on Medium ↗Any problem can be solved through design — it's a matter of keen observation and meaningful research into the people we're designing for.
Data reveals what is happening; empathy explains why. I trust both, and treat them as partners rather than opposing forces.
The best ideas rarely come from working alone. I thrive in co-creation with engineers, PMs, and stakeholders, where different perspectives sharpen the outcome.
A lifelong learner — constantly exploring new tools, trends, and practices to keep solutions fresh and future-ready.